Stephen DonoghueGrowth Marketing Consultant

Hands-on growth marketing consultant

Marketing strategy that actually gets delivered.

I help owner-managed and specialist businesses turn complicated offers and inconsistent marketing into clearer campaigns, more leads and better sales follow-up.

20+years’ creative &
marketing experience

7years as an embedded
marketing partner

500+leads generated for
one specialist service

[/vc_column_inner]

Photo placeholder

Based inLiverpool, UK

Strategy + deliveryOne experienced partner.

Your ideas
→ delivered

[/vc_row_inner]

Experience acrossB2B SERVICESSECURITYHEALTHCARECONSUMER BRANDS

The problem I solve

Plenty of ideas.
Nobody driving delivery.

Good marketing rarely needs more noise. It needs somebody who can see the whole picture, choose what matters and make the moving parts work together.

01Your offer is difficult to explain clearly.

02Marketing has become reactive or inconsistent.

03Your website, ads and sales follow-up feel disconnected.

04You need senior thinking without a full marketing department.

What I deliver

From the first question to the finished campaign.

I combine commercial thinking with hands-on delivery, so useful ideas don’t disappear into a strategy deck.

01

Growth & campaign strategy

Sharper propositions, practical priorities and a plan your business can actually use.

Research · Positioning · Planning

02

Paid social & lead generation

Audience-led Meta campaigns, strong creative angles and disciplined testing.

Meta ads · Creative · Testing

03

Landing pages & conversion

Clear messaging and journeys designed to move the right people towards action.

Websites · Copy · CRO

04

Email, CRM & sales follow-up

A connected system that keeps prospects warm and gives sales better opportunities.

Email · CRM · Automation

[/vc_column_inner][/vc_row_inner]

Selected work

Work that moves businesses forward.

Brand, campaigns and lead-generation systems—built around the commercial job they need to do.

Embedded partnershipB2B lead generation

Professional Surveillance Management / GymSafe

From a basic online presence to a joined-up marketing operation.

A long-term partnership spanning positioning, websites, paid campaigns, email, CRM and sales support—including a complete lead-generation system for the GymSafe service.

7 yearsembedded support

500+GymSafe leads generated

[/vc_column_inner]
Campaign overview
Lead generation500+

CampaignLanding pageEmail

✓Full journeyCampaign → CRM

[/vc_row_inner]

Health innovation,
made clearer.

HealthcareBrand & launch

Cerno Health / TestCard Connect

Making complex healthcare products feel clear and accessible.

Brand direction, customer-facing presentation, websites and launch support across a growing healthcare portfolio.

[/vc_column_inner]

Consumer brandIdentity

Dude, What’s My Score?

A health-check idea with a personality of its own.

Creating a distinctive, approachable identity for a consumer-facing health concept.

[/vc_row_inner]

20+ years
experience

About Stephen

Senior thinking.
Sleeves rolled up.

I’ve spent more than 20 years across design, websites and marketing—and the last seven working deep inside a specialist business as an embedded partner.

That combination means I’m comfortable stepping back to find the commercial answer, then getting hands-on with the messaging, campaign, landing page and follow-up needed to deliver it.

  • ✓Work directly with me from strategy to delivery
  • ✓Equally comfortable independently or inside your team
  • ✓AI-assisted research and production used with sound judgement
  • ✓Liverpool-based, working locally and across the UK

Alongside long-term partnerships, I take on a small number of focused marketing and lead-generation projects.

Ways to work together

Start with the level of support you need.

01

Focused starting point

Growth & Marketing Review

A clear diagnosis of your offer, marketing and sales journey, followed by a practical 90-day plan.

02

Defined project

Lead Generation Sprint

Proposition, campaign, landing page, creative and follow-up—built as one joined-up lead system.

03

Ongoing support

Embedded Marketing Partner

Senior strategy and practical delivery for businesses that need marketing to keep moving.

“

Working with EggBox has been a great experience. From developing our brand from scratch to creating a new website and marketing strategy that has transformed the way we reach new customers online.

Robert · Logical Lifting Solutions

Let’s talk

Need somebody who can work out what needs doing—and then get it done?

Tell me a little about the challenge. If I can help, we’ll arrange a straightforward first conversation.

Liverpool · Manchester · Remote across the UK